We Don’t Want the Capitol

Recently, there has been some local and national buzz around the notion of moving the United States Capitol to Nebraska.  It’s pretty easy to see why media members and bloggers would run with this idea – it makes for an attention-grabbing (and click generating) headline. The story behind it is a political ad by Ben Sasse, […]

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Ad Review – World’s Toughest Job (M)

Campaign: “World’s Toughest Job” Campaign Theme in Haiku Format: Hidden camera Viral video has a Surprise twist ending Visual Commentary How long did it take you to figure it out?  How far into the 4 minute, six second video were you when you realized what the job truly was?  For me, it took about 20-30 seconds. […]

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Fireworks! Get Your Illegal Fireworks!

Driving around Lincoln recently, I saw a billboard that caught my eye. It was for the “Fireworks Emporium” in Rock Port, Missouri The sign describes the Emporium as the “Home of the ‘Really Good Stuff’”.  What does that mean?  While they don’t specify anything, they do hint at it by mentioning their stuff is “NOT available in […]

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Ad Review – Walmart – Steak-Over

Campaign: ”Steak-Over” Campaign Theme in Haiku Format: Walmart steaks so good Restaurant diners are fooled? Um, I’m skeptical. Visual Commentary Okay…where to begin? From a creative standpoint, this campaign is a clear and blatant rip-off of the classic “we’ve secretly replaced their gourmet coffee with Folger’s crystals” ads from the 70s and 80s.  I like […]

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Lenticular Thinking

I love successful advertising – the convergence of message and medium that directly hits the targeted audience; inspiring them to buy, to act, or to think. I also love innovation – using existing technology and concepts in new ways.  In the advertising world, that means utilizing different tools and techniques to break through ad clutter, and pinpoint your audience. […]

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Green Poupon

One of the highlights from last week’s Oscars broadcast was the revival of the classic Grey Poupon campaign.  Anybody who alive in the 1980s remembers the basic gist:  snooty rich guy riding in his Rolls pulls up along another snooty rich guy in his Rolls.  Rich Guy A utters the timeless line “Pardon me, do […]

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